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cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;background:white;mso-yfti-tbllook: 1184;mso-padding-alt:6.0pt 6.0pt 6.0pt 6.0pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow:yes'> <td width="100%" style='width:100.0%;padding:6.0pt 6.0pt 6.0pt 6.0pt'> <p class=MsoNormal align=center style='text-align:center'>&nbsp;</p> </td> </tr> </table> </div> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; display:none;mso-hide:all'><o:p>&nbsp;</o:p></span></p> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook:1184;mso-padding-alt: 0cm 0cm 0cm 0cm' background="http://www.rotary.org/images/newsletter/bg2.gif"> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow:yes'> <td width="100%" style='width:100.0%;background:#143264;padding:0cm 0cm 0cm 0cm'> <div align=center> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=600 style='width:450.0pt;mso-cellspacing:0cm;mso-yfti-tbllook:1184'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td width="100%" colspan=2 style='width:100.0%;padding:.75pt .75pt .75pt .75pt'></td> </tr> <tr style='mso-yfti-irow:1'> <td width=0 style='width:.3pt;padding:0cm 0cm 0cm 0cm'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;height:4.5pt'> <td colspan=2 style='padding:0cm 0cm 0cm 0cm;height:4.5pt'></td> </tr> <tr style='mso-yfti-irow:1;height:60.0pt'> <td width="100%" colspan=2 valign=top style='width:100.0%;padding:0cm 0cm 0cm 0cm; height:60.0pt' background="http://www.rotary.org/images/newsletter/logo.gif"> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow:yes; height:60.0pt'> <td style='padding:0cm 0cm 0cm 0cm;height:60.0pt'> <p class=MsoNormal align=center style='text-align:center'><span style='font-size:16.0pt;font-family:"Trebuchet MS","sans-serif"; mso-fareast-font-family:"Times New Roman";color:white;text-transform: uppercase'>-<strong><span style='font-family:"Trebuchet MS","sans-serif"'>rotary pr Tips</span></strong>-<br> </span><span style='font-family:"Trebuchet MS","sans-serif";mso-fareast-font-family: "Times New Roman";color:white'>7&nbsp;December 2010&nbsp;- edited by Joseph Lorenzo</span><span style='font-size:16.0pt;font-family:"Trebuchet MS","sans-serif"; mso-fareast-font-family:"Times New Roman";color:white;text-transform: uppercase'><o:p></o:p></span></p> </td> </tr> </table> </td> </tr> <tr style='mso-yfti-irow:2;mso-yfti-lastrow:yes' color="#555555"> <td valign=top style='padding:0cm 0cm 0cm 0cm' color="#555555"> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:5.25pt 5.25pt 5.25pt 5.25pt' hidefocus=hidefocus tabindex=0> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td width=440 style='width:330.0pt;padding:5.25pt 7.5pt 5.25pt 30.0pt'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:1.5pt 1.5pt 1.5pt 1.5pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td style='border:none;border-bottom:solid #DED9C7 1.0pt;mso-border-bottom-alt: solid #DED9C7 .75pt;background:#F8F7EF;padding:7.5pt 7.5pt 7.5pt 7.5pt'> <p class=MsoNormal style='margin-bottom:7.5pt'><a name=LETTER.BLOCK2><b><span style='font-size:10.0pt;font-family:"Trebuchet MS","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#143264'>Rotary in the news</span></b></a><span style='mso-bookmark:"LETTER\.BLOCK2"'><b><span style='font-family:"Verdana","sans-serif";mso-fareast-font-family: "Times New Roman";color:black'><o:p></o:p></span></b></span></p> </td> <span style='mso-bookmark:"LETTER\.BLOCK2"'></span> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td style='background:white;padding:7.5pt 7.5pt 7.5pt 7.5pt'> <div> <p class=MsoNormal style='margin-bottom:7.5pt;line-height:14.0pt'><span style='mso-bookmark:"LETTER\.BLOCK2"'><span style='font-size:10.0pt; font-family:"Arial","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#555555'>During his travels, RI President-elect Kalyan Banerjee made his way to Tauranga, New Zealand, where he was welcomed by over 400 Rotarians. He recognized New Zealand club members for their participation in Rotary s polio eradication efforts as well as their commitment to humanitarian service, as shown through their Rotary Foundation Matching Grant projects. Remember to inform your local media when Banerjee or RI President Ray Klinginsmith travels to your part of the world. </span></span><span style='font-size:10.0pt; font-family:"Arial","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#555555'><a href="http://echo4.bluehornet.com/ct/9616559:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0"><span style='color:#3366FF'>Read the full story</span></a>.</span><span style='font-size:10.0pt;font-family:"Trebuchet MS","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#555555'><o:p></o:p></span></p> </div> </td> </tr> </table> <p class=MsoNormal><a name=LETTER.BLOCK3><span style='mso-fareast-font-family: "Times New Roman";display:none;mso-hide:all'><o:p>&nbsp;</o:p></span></a></p> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:1.5pt 1.5pt 1.5pt 1.5pt' hidefocus=hidefocus tabindex=0> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td style='border:none;border-bottom:solid #DED9C7 1.0pt;mso-border-bottom-alt: solid #DED9C7 .75pt;background:#F8F7EF;padding:7.5pt 7.5pt 7.5pt 7.5pt'> <p class=MsoNormal style='margin-bottom:7.5pt'><span style='mso-bookmark:"LETTER\.BLOCK3"'><b><span style='font-size:10.0pt; font-family:"Trebuchet MS","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'>Promoting Rotary this holiday season</span></b></span><span style='mso-bookmark:"LETTER\.BLOCK3"'><b><span style='font-family: "Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#786E64'><o:p></o:p></span></b></span></p> </td> <span style='mso-bookmark:"LETTER\.BLOCK3"'></span> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td style='background:white;padding:7.5pt 7.5pt 7.5pt 7.5pt'> <div> <div> <div> <div> <div> <div> <div> <div> <p class=MsoNormal style='margin-bottom:7.5pt;line-height:14.0pt'><span style='mso-bookmark:"LETTER\.BLOCK3"'><span style='font-size:10.0pt; font-family:"Arial","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#555555'>Don t miss out on public relations opportunities this holiday season. Whether your club is collecting items, donating time, raising funds, or just spreading goodwill and cheer, let your local media know how Rotary is helping your community. During the season, media outlets will be looking for stories of service, so don t forget to share your project and get recognition. Read how the </span></span><span style='font-size:10.0pt;font-family:"Arial","sans-serif";mso-fareast-font-family: "Times New Roman";color:#555555'><a href="http://echo4.bluehornet.com/ct/9616560:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0"><span style='color:#3366FF'>Rotary Club of West Seattle</span></a>, Washington, USA, and the <a href="http://echo4.bluehornet.com/ct/9616561:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0"><span style='color:#3366FF'>Rotary Club of Saipan</span></a>, Northern Mariana Islands, are making a difference in their communities.</span><span style='font-size:10.0pt;font-family:"Trebuchet MS","sans-serif"; mso-fareast-font-family:"Times New Roman";mso-bidi-font-family:Arial; color:#555555'><o:p></o:p></span></p> </div> </div> </div> </div> </div> </div> </div> </div> </td> </tr> </table> <p class=MsoNormal><a name=LETTER.BLOCK4><span style='mso-fareast-font-family: "Times New Roman";display:none;mso-hide:all'><o:p>&nbsp;</o:p></span></a></p> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:1.5pt 1.5pt 1.5pt 1.5pt' hidefocus=hidefocus tabindex=0> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td style='border:none;border-bottom:solid #DED9C7 1.0pt;mso-border-bottom-alt: solid #DED9C7 .75pt;background:#F8F7EF;padding:7.5pt 7.5pt 7.5pt 7.5pt' color="#786e64"> <p class=MsoNormal style='margin-bottom:7.5pt'><span style='mso-bookmark:"LETTER\.BLOCK4"'><b><span style='font-size:10.0pt; font-family:"Trebuchet MS","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'>Public Relations Kit now available</span></b></span><span style='mso-bookmark:"LETTER\.BLOCK4"'><b><span style='font-family: "Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:black'><o:p></o:p></span></b></span></p> </td> <span style='mso-bookmark:"LETTER\.BLOCK4"'></span> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td style='background:white;padding:7.5pt 7.5pt 7.5pt 7.5pt'> <div> <p class=MsoNormal style='margin-bottom:7.5pt;line-height:14.0pt'><span style='mso-bookmark:"LETTER\.BLOCK4"'><span style='font-size:10.0pt; font-family:"Arial","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#555555'>If your club has already selected a new public relations chair, or if it just wants to boost its PR strategy, make sure to order the <em><span style='font-family:"Arial","sans-serif"'>Public Relations Kit</span></em>, which includes everything needed to help publicize your club's good works. The kit includes Humanity in Motion public service announcements, <em><span style='font-family:"Arial","sans-serif"'>Effective Public Relations: A Guide for Rotary Clubs</span></em>, the <em><span style='font-family:"Arial","sans-serif"'>Media Crisis Handbook</span></em>, and many other tools to help you share the story of Rotary. Order one now at </span></span><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#555555'><a href="http://echo4.bluehornet.com/ct/9616562:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0"><span style='color:#3366FF'>shop.rotary.org</span></a>. </span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#555555'><o:p></o:p></span></p> </div> </td> </tr> </table> <span id=1291757316216E> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; display:none;mso-hide:all'>&nbsp;</span></span><a name=LETTER.BLOCK5><span style='mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></a></p> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:1.5pt 1.5pt 1.5pt 1.5pt' hidefocus=hidefocus tabindex=0> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td style='border:none;border-bottom:solid #DED9C7 1.0pt;mso-border-bottom-alt: solid #DED9C7 .75pt;background:#F8F7EF;padding:7.5pt 7.5pt 7.5pt 7.5pt' color="#786e64"> <p class=MsoNormal style='margin-bottom:7.5pt'><span style='mso-bookmark:"LETTER\.BLOCK5"'><b><span style='font-size:10.0pt; font-family:"Trebuchet MS","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'>January marks Rotary Awareness Month</span></b></span><span style='mso-bookmark:"LETTER\.BLOCK5"'><b><span style='font-family: "Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:black'><o:p></o:p></span></b></span></p> </td> <span style='mso-bookmark:"LETTER\.BLOCK5"'></span> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td style='background:white;padding:7.5pt 7.5pt 7.5pt 7.5pt'> <p style='line-height:14.0pt'><span style='mso-bookmark:"LETTER\.BLOCK5"'><span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:#555555'>January is Rotary Awareness Month, a great opportunity to share what it means to be a Rotarian. Rotary s strength lies in its more than 33,000 clubs in over 200 countries and geographical areas. Consider these tips for getting your club involved during Rotary Awareness Month:</span></span><span style='mso-bookmark:"LETTER\.BLOCK5"'><span style='font-size:10.0pt; font-family:"Verdana","sans-serif";color:#555555'><o:p></o:p></span></span></p> <ul type=disc> <li class=MsoNormal style='color:#555555;mso-margin-top-alt:auto; mso-margin-bottom-alt:auto;line-height:14.0pt;mso-list:l0 level1 lfo1; tab-stops:list 36.0pt'><span style='mso-bookmark:"LETTER\.BLOCK5"'><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'>Watch and share </span></span><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'><a href="http://echo4.bluehornet.com/ct/9616563:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0"><span style='color:#3366FF'>Rotary Minute</span></a></span><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#3366FF'> </span><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'>videos with others in your club and district.</span><span style='font-size:10.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></li> <li class=MsoNormal style='color:#555555;mso-margin-top-alt:auto; mso-margin-bottom-alt:auto;line-height:14.0pt;mso-list:l0 level1 lfo1; tab-stops:list 36.0pt'><span style='font-size:10.0pt;font-family: "Arial","sans-serif";mso-fareast-font-family:"Times New Roman"'>Host a question-and-answer  press conference session</span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman"'> </span><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'>during one of your meetings in January, and invite local</span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman"'> </span><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'>media.</span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></li> <li class=MsoNormal style='color:#555555;mso-margin-top-alt:auto; mso-margin-bottom-alt:auto;line-height:14.0pt;mso-list:l0 level1 lfo1; tab-stops:list 36.0pt'><span style='font-size:10.0pt;font-family: "Arial","sans-serif";mso-fareast-font-family:"Times New Roman"'>Shoot video of a club meeting or service project, and post</span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman"'> </span><span style='font-size:10.0pt;font-family:"Arial","sans-serif"; mso-fareast-font-family:"Times New Roman"'>it on your website. Tell people about it on Facebook or Twitter.</span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></li> <li class=MsoNormal style='color:#555555;mso-margin-top-alt:auto; mso-margin-bottom-alt:auto;line-height:14.0pt;mso-list:l0 level1 lfo1; tab-stops:list 36.0pt'><span style='font-size:10.0pt;font-family: "Arial","sans-serif";mso-fareast-font-family:"Times New Roman"'>Coordinate a community service project with another local organization, and invite the media to come along. </span><span style='font-size: 10.0pt;font-family:"Verdana","sans-serif";mso-fareast-font-family: "Times New Roman"'><o:p></o:p></span></li> <li class=MsoNormal style='color:#555555;mso-margin-top-alt:auto; mso-margin-bottom-alt:auto;line-height:14.0pt;mso-list:l0 level1 lfo1; tab-stops:list 36.0pt'><span style='font-size:10.0pt;font-family: "Arial","sans-serif";mso-fareast-font-family:"Times New Roman"'>Write a letter to the editor of your local paper about your club s community and international humanitarian projects.</span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></li> <li class=MsoNormal style='color:#555555;mso-margin-top-alt:auto; mso-margin-bottom-alt:auto;line-height:14.0pt;mso-list:l0 level1 lfo1; tab-stops:list 36.0pt'><span style='font-size:10.0pt;font-family: "Arial","sans-serif";mso-fareast-font-family:"Times New Roman"'>Invite a friend or co-worker to an upcoming meeting</span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman"'><o:p></o:p></span></li> </ul> </td> </tr> </table> <p class=MsoNormal><a name=LETTER.BLOCK6><span style='mso-fareast-font-family: "Times New Roman";display:none;mso-hide:all'><o:p>&nbsp;</o:p></span></a></p> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:1.5pt 1.5pt 1.5pt 1.5pt' hidefocus=hidefocus tabindex=0> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td style='border:none;border-bottom:solid #DED9C7 1.0pt;mso-border-bottom-alt: solid #DED9C7 .75pt;background:#F8F7EF;padding:7.5pt 7.5pt 7.5pt 7.5pt' color="#786e64"> <p class=MsoNormal style='margin-bottom:7.5pt'><span style='mso-bookmark:"LETTER\.BLOCK6"'><b><span style='font-size:10.0pt; font-family:"Trebuchet MS","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'>Celebrate a Rotary Day</span></b></span><span style='mso-bookmark:"LETTER\.BLOCK6"'><b><span style='font-family: "Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:black'><o:p></o:p></span></b></span></p> </td> <span style='mso-bookmark:"LETTER\.BLOCK6"'></span> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td style='background:white;padding:7.5pt 7.5pt 7.5pt 7.5pt'> <div> <p class=MsoNormal style='margin-bottom:7.5pt;line-height:14.0pt'><span style='mso-bookmark:"LETTER\.BLOCK6"'><span style='font-size:10.0pt; font-family:"Arial","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#555555'>With 23 February&nbsp;- Rotary s 106th birthday - fast approaching, every club and district is encouraged to start planning </span></span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#3366FF'><a href="http://echo4.bluehornet.com/ct/9616564:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0"><span style='font-family:"Arial","sans-serif";color:#3366FF'>events</span></a></span><span style='font-size:10.0pt;font-family:"Arial","sans-serif";mso-fareast-font-family: "Times New Roman";color:#555555'> on or around this day. </span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#555555'><a href="http://echo4.bluehornet.com/ct/9616565:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0"><span style='font-family:"Arial","sans-serif";color:#3366FF'>Last year</span></a></span><span style='font-size:10.0pt;font-family:"Arial","sans-serif";mso-fareast-font-family: "Times New Roman";color:#555555'>, clubs and districts made tremendous efforts to recognize Rotary s work and share the message of </span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#555555'><a href="http://echo4.bluehornet.com/ct/9616566:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0"><span style='font-family:"Arial","sans-serif";color:#3366FF'>End Polio Now</span></a></span><span style='font-size:10.0pt;font-family:"Arial","sans-serif";mso-fareast-font-family: "Times New Roman";color:#555555'>. Even though 23 February is Rotary s official anniversary, any day in your community can be designated a Rotary day. Remember that your public relations plan for the day s celebration should focus on service, which will help communicate what Rotary is and does around the world. Clubs and districts that are planning to light a landmark with a Rotary message during the week of Rotary s anniversary should visit </span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#555555'><a href="http://echo4.bluehornet.com/ct/9616567:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0"><span style='font-family:"Arial","sans-serif";color:#3366FF'>www.rotary.org/lightings</span></a></span><span style='font-size:10.0pt;font-family:"Arial","sans-serif";mso-fareast-font-family: "Times New Roman";color:#555555'>, the official page for all lighting resources.</span><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#555555'><o:p></o:p></span></p> </div> </td> </tr> </table> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; display:none;mso-hide:all'><o:p>&nbsp;</o:p></span></p> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:3.75pt 3.75pt 3.75pt 3.75pt' hidefocus=hidefocus tabindex=0> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow: yes'> <td style='background:#F8F7EF;padding:7.5pt 7.5pt 7.5pt 7.5pt'> <div> <p class=MsoNormal style='margin-bottom:7.5pt;line-height:14.0pt'><span style='font-size:10.0pt;font-family:"Times","serif";mso-fareast-font-family: "Times New Roman";color:#555555'>Did you know that Rotary PR Tips reaches&nbsp;more than&nbsp;13,000 people in 115 countries from Afghanistan to Zimbabwe? It's a great opportunity to learn how the media works and how other cultures promote their projects. What PR tip would you share with readers? Send it to <a href="mailto:pr@rotary.org" target="_blank"><span style='color:#143264'>pr@rotary.org</span></a></span><span style='font-size:10.0pt;mso-fareast-font-family:"Times New Roman"; color:#555555'>.</span><span style='font-size:8.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#555555'><o:p></o:p></span></p> </div> </td> </tr> </table> </td> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td width="100%" valign=top style='width:100.0%;padding:5.25pt 5.25pt 5.25pt 5.25pt'></td> </tr> </table> </td> <td valign=top style='padding:0cm 0cm 0cm 0cm'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=200 style='width:150.0pt;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:4.5pt 15.0pt 0cm 0cm' hidefocus=hidefocus tabindex=0> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow:yes'> <td width="100%" valign=top style='width:100.0%;padding:4.5pt 15.0pt 0cm 0cm'> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:1.5pt 1.5pt 1.5pt 1.5pt'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes'> <td width="100%" style='width:100.0%;background:#4678C8;padding:3.75pt 3.75pt 3.75pt 3.75pt'> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center'><strong><span style='font-size:10.0pt;font-family: "Trebuchet MS","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#EDEDED'>Social Media Corner</span></strong><span style='font-size:10.0pt;font-family:"Verdana","sans-serif"; mso-fareast-font-family:"Times New Roman";color:#EDEDED'><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:1;mso-yfti-lastrow:yes'> <td width="100%" style='width:100.0%;background:#DCEBFA;padding:7.5pt 7.5pt 7.5pt 7.5pt'> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'><a href="http://echo4.bluehornet.com/ct/9616568:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0" target="_blank"><span style='text-decoration:none;text-underline: none'><img border=0 width=134 height=39 id="_x0000_i1025" src="http://highroadsolution.com/clients/Rotary/images/148.jpg" alt="Connect with Facebook" name=ACCOUNT.IMAGE.148></span></a><o:p></o:p></span></p> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'>&nbsp;<o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'><a href="http://echo4.bluehornet.com/ct/9616569:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0" target="_blank"><span style='text-decoration:none;text-underline: none'><img border=0 width=134 height=39 id="_x0000_i1026" src="http://highroadsolution.com/clients/Rotary/images/149.jpg" alt="Connect with Rotary on Linkedin" name=ACCOUNT.IMAGE.149></span></a>&nbsp;<o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'>&nbsp;<o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'><a href="http://echo4.bluehornet.com/ct/9616570:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0" target="_blank"><span style='text-decoration:none;text-underline: none'><img border=0 width=134 height=39 id="_x0000_i1027" src="http://highroadsolution.com/clients/Rotary/images/150.jpg" alt="Follow Rotary on Twitter" name=ACCOUNT.IMAGE.150></span></a><o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'>&nbsp;<o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'><a href="http://echo4.bluehornet.com/ct/9616571:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0" target="_blank"><span style='text-decoration:none;text-underline: none'><img border=0 width=134 height=39 id="_x0000_i1028" src="http://highroadsolution.com/clients/Rotary/images/151.jpg" alt="Watch Rotary on YouTube" name=ACCOUNT.IMAGE.151></span></a><o:p></o:p></span></p> </div> </td> </tr> </table> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"; display:none;mso-hide:all'><o:p>&nbsp;</o:p></span></p> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width="100%" style='width:100.0%;mso-cellspacing:0cm;mso-yfti-tbllook: 1184;mso-padding-alt:1.5pt 1.5pt 1.5pt 1.5pt' hidefocus=hidefocus tabindex=0> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;mso-yfti-lastrow: yes'> <td width="100%" style='width:100.0%;background:#DCEBFA;padding:7.5pt 7.5pt 7.5pt 7.5pt'> <p class=MsoNormal style='margin-bottom:7.5pt;line-height:12.0pt'><span style='font-size:8.0pt;font-family:"Verdana","sans-serif";mso-fareast-font-family: "Times New Roman";color:#143264'>&nbsp;<a href="http://echo4.bluehornet.com/ct/9616572:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0" target="&lt;not set&gt;"><span style='text-decoration:none; text-underline:none'><img border=0 id="_x0000_i1029" src="http://echo4.bluehornet.com/cimages/1a9b779738ea45ae53a1645e9689911f/Picture1.jpg"></span></a><o:p></o:p></span></p> <p class=MsoNormal style='margin-bottom:7.5pt;line-height:12.0pt'><span style='font-size:8.0pt;font-family:"Verdana","sans-serif";mso-fareast-font-family: "Times New Roman";color:#143264'>&nbsp;<o:p></o:p></span></p> <p class=MsoNormal style='margin-bottom:7.5pt;line-height:12.0pt'><span style='font-size:8.0pt;font-family:"Verdana","sans-serif";mso-fareast-font-family: "Times New Roman";color:#143264'><a href="http://echo4.bluehornet.com/ct/9616566:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0" target="&lt;not set&gt;"><span style='text-decoration:none; text-underline:none'><img border=0 id="_x0000_i1030" src="http://echo4.bluehornet.com/cimages/1a9b779738ea45ae53a1645e9689911f/Picture2.jpg"></span></a><o:p></o:p></span></p> <p class=MsoNormal style='margin-bottom:7.5pt;line-height:12.0pt'><span style='font-size:8.0pt;font-family:"Verdana","sans-serif";mso-fareast-font-family: "Times New Roman";color:#143264'>&nbsp;<o:p></o:p></span></p> <p class=MsoNormal style='margin-bottom:7.5pt;line-height:12.0pt'><span style='font-size:8.0pt;font-family:"Verdana","sans-serif";mso-fareast-font-family: "Times New Roman";color:#143264'>&nbsp;<a href="http://echo4.bluehornet.com/ct/9616573:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0" target="_blank"><span style='text-decoration:none;text-underline: none'><img border=0 width=126 height=94 id="_x0000_i1031" src="http://highroadsolution.com/clients/Rotary/images/168.gif" alt=Interactive name=ACCOUNT.IMAGE.168></span></a><o:p></o:p></span></p> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'>&nbsp;<o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'><a href="http://echo4.bluehornet.com/ct/9616574:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0" target="_blank"><span style='text-decoration:none;text-underline: none'><img border=0 width=136 height=175 id="_x0000_i1032" src="http://highroadsolution.com/clients/Rotary/images/145.jpg" alt="Humanity in motion" name=ACCOUNT.IMAGE.145></span></a><o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'>&nbsp;<o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'><a href="http://echo4.bluehornet.com/ct/9616575:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0" target="_blank"><span style='text-decoration:none;text-underline: none'><img border=0 width=136 height=186 id="_x0000_i1033" src="http://highroadsolution.com/clients/Rotary/images/105.jpg" alt="Promoting Peace" name=ACCOUNT.IMAGE.105></span></a><o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'>&nbsp;<o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'><a href="http://echo4.bluehornet.com/ct/9616576:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0" target="_blank"><span style='text-decoration:none;text-underline: none'><img border=0 width=136 height=175 id="_x0000_i1034" src="http://highroadsolution.com/clients/Rotary/images/146.jpg" alt="Humanity in motion" name=ACCOUNT.IMAGE.146></span></a><o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'>&nbsp;<o:p></o:p></span></p> </div> <div> <p class=MsoNormal align=center style='margin-bottom:7.5pt; text-align:center;line-height:12.0pt'><span style='font-size:8.0pt; font-family:"Verdana","sans-serif";mso-fareast-font-family:"Times New Roman"; color:#143264'><a href="http://echo4.bluehornet.com/ct/9616577:12048103086:m:1:995487746:F683FEAC6A23F85D1CD8EEB3DE6E3DA0" target="_blank"><span style='text-decoration:none;text-underline: none'><img border=0 width=138 height=178 id="_x0000_i1035" src="http://highroadsolution.com/clients/Rotary/images/38.jpg" alt="Humanity in motion" name=ACCOUNT.IMAGE.38></span></a><o:p></o:p></span></p> </div> </td> </tr> </table> </td> </tr> </table> </td> </tr> </table> </td> <td style='padding:.75pt .75pt .75pt .75pt'></td> </tr> <tr style='mso-yfti-irow:2;mso-yfti-lastrow:yes;height:7.5pt'> <td width="100%" style='width:100.0%;padding:.75pt .75pt .75pt .75pt; height:7.5pt'></td> <td style='padding:.75pt .75pt .75pt .75pt;height:7.5pt'></td> </tr> </table> </div> </td> </tr> </table> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'><o:p>&nbsp;</o:p></span></p> <div align=center> <table class=MsoNormalTable border=0 cellspacing=0 cellpadding=0 width=665 style='width:498.75pt;mso-cellspacing:0cm;background:white;mso-yfti-tbllook: 1184;mso-padding-alt:0cm 0cm 0cm 0cm'> <tr style='mso-yfti-irow:0;mso-yfti-firstrow:yes;height:16.5pt'> <td style='padding:0cm 0cm 0cm 0cm;height:16.5pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'><img border=0 width=665 height=22 id="_x0000_i1036" src="http://www.rotary.org/SiteCollectionImages/newsletter/Letters/footer_curve_top.gif"><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:1'> <td width=665 style='width:498.75pt;background:#005DAB;padding:0cm 0cm 0cm 0cm'> <p align=center style='text-align:center'><span style='font-size:8.5pt; font-family:"Arial","sans-serif";color:white'>Rotary International | One Rotary Center | 1560 Sherman Avenue | Evanston | IL | 60201 | USA<br> <br> <br> <a href="http://www.rotary.org/en/AboutUs/SiteTools/Legal/Pages/PrivacyPolicy.aspx"><span style='color:white;text-decoration:none;text-underline:none'>Click here to read about Rotary International s privacy policy.</span></a><o:p></o:p></span></p> </td> </tr> <tr style='mso-yfti-irow:2;mso-yfti-lastrow:yes;height:13.5pt'> <td width=665 style='width:498.75pt;background:#005DAB;padding:0cm 0cm 0cm 0cm; height:13.5pt'> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'><img border=0 width=665 height=18 id="_x0000_i1037" src="http://www.rotary.org/SiteCollectionImages/newsletter/Letters/footer_curve_bottom.gif"><o:p></o:p></span></p> </td> </tr> </table> </div> <p class=MsoNormal><span style='mso-fareast-font-family:"Times New Roman"'><!-- letter_footer end --><img border=0 width=1 height=1 id="_x0000_i1038" src="http://echo4.bluehornet.com/imagelibrary/N-12048103086-504C1516B5256ACA938598AF27FF1445.jpg"><o:p></o:p></span></p> </div> </body> </html>